e-zbanner
enforces a double opt-in process for all of our email services.
This means that everyone on our lists is someone who signed
up to receive commercial email messages about topics of interest.
L90|Opt-in E-mail generates revenue through:
Direct marketing to a pre-defined or
targeted audience
Customer acquisition
Increase customer reach
Build Brand Awareness
Drive traffic
L90|Opt-in E-mail provides marketers
with a targeted list of consumers that match the demographic
and psychographic profiles they wish to reach. L90 maintains
both exclusive and brokerage agreements, allowing us to serve
as the one-stop shop for a marketer's E-mail needs. Through
L90|Opt-in E-mail, marketers can establish and build relationships
with customers by offering appealing products, services and
offers, based on their permission-based demographic information.
Special features of an L90|Opt-in E-mail
campaign include:
Reach to over 20 million opt-in users
Ability to target consumers by interests in categories such
as football, investing, astrology, business, fitness and travel
Ability to target by language, age, computer type, gender,
marital status, and many more criteria
Customized campaigns
Process:
1. Subscriber enters email address on website to sign-up
2. Network automatically sends eMail to that address to confirm
set-up
3. Subscriber must respond to confirmation email to activate
subscription
4. There is a simple "unsubscribe" option on every
email message
Benefits to Double Opt-In
• Prevents users from subscribing other users without
their permission
• Publishers are automatically practicing anti-SPAM procedures
• Protects credibility of advertisers
• Ensures ads are sent to receptive readers who are more
likely to read them
• Maximizes list quality
