1- CAMPAIGNMASTER   BANNER  & VISITOR    TRACKING  SYSTEM:

You must  track  all  your  banner  ad campaigns  with an advanced  adserver  &  visitor  profiling  technology.Since  internet is  not  tangible,  everything  in a campaign  is  the  data  you  collect.You must  use a  system to  track and  collect the data.There  should   be  at  least 30  different reports  in a banner campaign

 

2  - SPOTLIGHT  XS   WEBSITE & VISITOR    ANALYSIS  SYSTEM :

 Your  website,  should be a  tool, to strengthen  your  brand  over the internet.  You must  use  an advanced  website analysis  tool,  to collect  all the data at  the  website  level.When  a visitor  comes  to  your  website ,  Besides  the  normal  referer,  visitor and impression   reports,  you  should  be able  to  check,  if this  visitor  has   seen any  of    your  ad campaigns, what is  the  visitors profile , did  the  visitor  convert,  what is the conversion point, etc.

    With  Spotlight , your  marketing  department can  reach  the web data  real-time, with a password protected login,  and can make  strategic  decisions timely.Spotlight  can  also  provide you eith  the  post campaign click data, where the visitor can  be  tracked page  by  page in  the  landing destination.

 

3- MAILMASTER  BULK EMAIL  MARKETING & CUSTOMER TRACKING  SYSTEM

       When  you  want  to  reach  your potential  target market  and increase  loyalty, e-zbanner  database  driven  email marketing  services, can help you  accomplish  your goals.

This  the third  and  last  step  of  the  smart    marketing   loop.At this  stage  you know  the  potential   customer by  email . You can send personal messages and  track the results. But  you need  a  good  platform to    protect  and  use  your data. This  not    possible  by  small  home systems. You  need  an advanced  email marketing platform.

Track MaryJoe@yahoo.com on your website. Increase Your Corporate sales



True Working  Recipe  for  Increasing  Your  Corporate  sales,  Using  your   Website.

E-zbanner  IMKS-    Internet  Customer  acquisition  system

With  your  corporate  website  you  can   truly  track  the  potential  customer,  with  their  email  address to  understand  if    truly  a  potential  customer  or   just  a  visitor.  Because  the medium is  digital  and  the  report  is  real.  Its  not    maybe. We  track   the  action &  tie  the  action  to  the  email  adress. If  it  is  reported  than  it  is   a  true  hint. That  person  is  actually  is  doing  that.

In lack of  an advanced    tracking  technology,  internet  is  not  a  place  to  execute a  different  marketing  strategy  other  than  the  offline  world. Marketing  in  internet, in the   absence  of  advanced  web  analysis &  tracking technologies,  will  just be an extension  of  your  offline media  efforts. Calculating  reach  in  online  media  versus  offline  media,  you  are  then   better  of  just  spending  on  big  posters, to  get better  branding  results. For  brand  marketing, İnternet  is  not place  to be  without  advanced  tracking  &  web/customer  analysis  technologies.

For  effective  marketing  in  internet,  you  have  to  go  ahead  of  offline  strategies  like,  4  or 5  P’s  of  marketing.
Without advanced  tracking  &  web/customer  analysis  technologies, İnternet  is  just a branding  medium  for brands. In today’s  recession  economy,  brands have  to  further  than  just  branding. They have  to  acquire  customers from their  websites.

Brands must find  new  customers from  the  web,  by  using  their  company websites. Possible  with  advanced  tracking  &  web/customer  analysis  technologies

In  the  economic  crisis, brands  must  focus  on  more  effective  strategies,  which  require  lighter  pockets.These  more  effective  strategies  must be potential  customer  oriented  strategies.

With  better  new  customer  acquisition oriented  strategies,  you  could  automatically  make  a  cost/benefit  analysis.  How  much  do  I  spend  for  my   web  analysis  system or   web  marketing budget &    what do  I  gain?  How  many  customers, became  a  potential customer,  how    many  leads  did  I  get, what  revenue  did I  get  form these new  customes,  I  acquired  from my  website?

With  E-zbanner  IMKS   Internet  Customer  acquisition   system,  you  can  do  exactly this. With E-zbanner  web  &  customer   analysis  system,  a brand can identitfy  customers.  For  example, a bank or  financial  institution can  identify  Business  banking,  personal  banking, personal  lending, insurance  &  investment  potential  customers. By  segmenting  these  visitors  in the  beginning, our customers  can  use  The  E-zbanner  Spotlight’s email  trigger  functions,  to reach  these  potential  customers.


These  strategies  are  very effective  in  sectors  like  automotive, homes,  services  & other   product  sale  oriented  sectors where,  the  sale  of  a  product  brings  in a  revenue.  With  E-zbanner  Internet  Customer  Acquisition  system, brands  can  automatically  deploy  Guerilla  Marketing  strategies  on  their  potential  customers  towards  a  sale.
 




How ?
First  of  all,  you  have to  be   a  E-zbanner  IMKS   Internet  Customer  Acquisition  system  customer. Just like  Google  analytics or  other  web  analysis  wendors,  you  have  to  place  couple  lines  of   tracking  code  to  your  pages.Then we  can  identify  your  potential  customers.
Keep  in mind, the  web  analysis like  page    hit, visitor  tracking, Google  analytics  data,  is  just % 20  of  the  job.  We  try  to make  all  your  potential  visitors,  your  customers   by  tracking  them  with  their  email  data.
 





 

Strategy 1:

a- You  place  a  form on  your  pages. You  want  to  collect  data like  their  email  address  &   the  product  they  are interested  in.

b- Or   if  you  have  a member   database, you  can  send  a newsletter  to  your members.   We  can  also  send  an  email  to  your  customes  with E-zbanner  Mailmaster and  give  you  very   detailed  data.

Than  we  track  these people  in  your  website  or  websites. If  you  want  a  detailed  interest  data,  we  segment  your  website  to whatever  you  want.  Bmw  320  visitor,  Bmw  520  visitor ,  Bmw  740  visitor, Bmw Suv   visitor,  Bmw  116  visitor.  Credit  customer, Business  Banking  customer, Private Banking  customer,  looking  for  condo rental, wants to buy  a house, wants  to buy  the  software, etc.

Then  you know  everything,  Time  to  call  and  say,  I think  you  are  interested….

 




Strategy  2:
This strategy  can  be  more  effective.  A  guerila  marketing  srategy.

Just  like  Strategy1
a- You  place  a  form on  your  pages. You  want  to  collect  data like  their  email  address  &   the  product  they  are interested  in.

b- Or   if  you  have  a member   database, you  can  send  a newsletter  to  your members.   We  can  also  send  an  email  to  your  customes  with E-zbanner  Mailmaster and  give  you  very   detailed  data.

Than  we  track  these people  in  your  website  or  websites. If  you  want  a  detailed  interest  data,  we  segment  your  website  to whatever  you  want.  Bmw  320  visitor,  Bmw  520  visitor ,  Bmw  740  visitor, Bmw Suv   visitor,  Bmw  116  visitor.  Credit  customer, Business  Banking  customer, Private Bankimg  customer,  looking  for  condo rental, wants to buy  a house etc.


Then the   email  trigger  send  emails  to   qualified  visitors, who a re  potential  customers.

Dear  Mary,
It  came  to  our  attention that,  you  are  interested  in the  BMW  320  diesel  line.

We have  8 colors  to  choose  from. Please  stop  in  at.    Borusan  Bmw. 12  North beverly Road.

 




Strategy  3:

This    marketing  strategy  is more  towards  individuals.

When  you send  an  email  to a  potential  customer,  from  your  pc  outlook  email  client,  you  place  the  E-zbanner  Spotlight  tracker  code.

Dear  Mary,  please  have  look  at  these  houses  at  our  website.
Dear  Mary,  please  have  look  at  these  car  inventory  at  our  website.
Dear  Mary,  please   have  a look  at  this  conference  which  will be  next month.  
Dear  Mary,  please   have  a look  at  this  product,  at  our  website.

After  this,  you  can track  in  your  website ,  like  how  any  times  Mary  will  visit  these pages. If  she  is  visiting  day  after  day, Bingo !  you have  a potential  customer  on hand.

She  can  even  get   automated emailings with the  trigger  email  system.

Then  call  her ,  to  complete  the  sale. You know  she  is interested.





Please use  the  Reach  Us  Form  for  more  info  on  E-zbanner  IMKS  Internet  Customer  Acquisition  system .

Çağan Erdil

E-zbanner  İstanbul           90  212 3477333         212 3477333
 

Size gelen arkadaşlık teklifinin önce kaç arkadaşı olduğuna bakın  hesabın ne zaman açıldığını görün, profilin ne kadar detaylı olduğunu inceleyin.

I came across one of many sites with questions such as the following: “Kristina Vi June 25, 2008 – 11:25am: does anybody know how i can HACK into a private Facebook account?” Looking at the messages I see a growing trend of people who desired to get into other people’s business. Perhaps they’re acquaintance that aren’t close enough to be friends, or they’re looking for their potential dates’ secret profile, or worse they’re after your identity for identity theft. In the coming few articles, we’ll look at the implication of Social Networking as it relates to your privacy, what to look for and how to be careful. We’ll look into real scenarios of how your security maybe compromised, unless you’re careful.

The 64,000 dollar question: what does it take to gain access to someone’s profile?

For most of us who aren’t geniuses or super-technical, you may thought this is impossible. But when you think about it, it really isn’t rocket science. All you need is some creativity and not afraid to break the law. But because I am, the following describes hypothetical possible scenarios only. None has been attempted by me or anyone related to me, and all the screens related are mocked up for the purpose of illustrations only. The whole objective is to make you aware of the importance of security when using social networks such as Facebook. And at the end we’ll tell you how to protect yourself. But if you don’t see how easy it is for someone to view your profile, you’ll less likely to take precautions.

First thing to remember is when you get a friend request from someone, how do you know that person is a real request or a fake request? This is the key!!!!

Think about this, imagine if a stalker searched for ‘Paris Hilton’, someone that he/she is interested to find out more about. And this is our hypothetical target for discussion.

Next you can click on ‘View Friends’ and you’ll see a list of friends that’s connected to Paris. A potential stalker could then use this publicly available information by taking down the names, network and save the profile picture to their hard disk for later use.

 With the friends of Paris information collected, the next part involves setting up a new Facebook account by using one of Paris’ friends identity. Thanks to the user-friendliness of Facebook, you can do this in less than 60 seconds.

 

 

Once the account is ready, the stalker would now be creating a fictional profile by uploading the friend’s picture that he downloaded as well as any info related such as Name or school information. Using this new identity, the stalker then invites Paris to ‘Add as friend’.

And soon,Paris receives a friends request, thought that she knew the friend and accept the invitation. And that’s it!!! Paris loses her privacy when she clicked the confirm button if she’s not careful. The fact is, it’s quite hard to verify a friend’s request when the name and photo appear as who they are. And this is all part of social engineering…without much hacking involved, and you could be losing your personal information in no one if you’re no careful. Of course one purpose of this article is to shock you into knowing the truth, but the other is for you to know how to protect yourself.

So how do you deal with this?

First way to deal with this is to setup a limited profile list so that only a list of people can see your profile, you’ll have to explicitly to add new friends to that list to allow them to see your profile. Secondly, be sure to add people to the list that you don’t want to share your entire profile with. Well in our case, it’s someone we know, so how do we know if its real?

 

1. Set yourself a rule to add friends only, don’t add strangers.
2. Look at the name and picture carefully. Also click on the “Name” to see the complete profile. If the profile has little details, then chances are it could be a made-up account.
3. Look for the “You have no friends in common” line. If this person is a friend of yours, there should be some connections.
4. If this person who’s inviting you is a brand new Facebook user with no friends, then pick up a phone. If he/she is a real friend, you’d probably have something in common to chat about. Call him/her up and find out if there’s a genuine request from them. Always be careful rather than be sorry.

 You know, alot of people tend to have alot of friend requests to deal with that they simply look at the name and picture only, and then click the “Confirm” button. Don’t be one of these people. Always be careful.

In the next article,we’ll talk about something more serious, on why you should be super-careful, especially when by now, you think someone seeing your profile is not really such a big deal.

Facebook is a good platform to post some of the best videos especially when they relate to your friends or family. I also find that Facebook video supports higher resolution upload than YouTube. Whilst grabbing YouTube video is a breeze, leeching Facebook video is a little harder. Finally here’s how you’ll do it…

Go to your Facebook video page or your friends’

1. Note the link of your page and note especially the ‘video.php?v=37511833824? part of the URL. Take down the ID number ‘37511833824?.

2. Now replace your ID with this link: http://www.facebook.com/video/video.php?v=ID and it’ll become http://www.facebook.com/video/video.php?v=37511833824. Open this in your browser.

3. Next click View | Page Source in Firefox or View | Source in Internet Explorer. Search the source for ‘.flv’. This is where the flash video is based.

4. Copy this into Notepad or something similar. This URL is not in a final form yet. What we need to do is to replace the %2f with ‘/’.

5. That’s it. You can now paste this new link into the browser and download the video directly from Facebook.

You will note that the